Regulating, Standardizing, and Transforming
Outdoor Advertising in Benue State
The Benue State Signage and Advertisement Agency (BENSSAA) is the official regulatory body for all outdoor advertising, signage, and branding activities in Benue State.
The Benue State Signage and Advertisement Agency (BENSSAA) is the official regulatory body responsible for managing, controlling, and monitoring all forms of outdoor advertising, signage, and branding activities within Benue State.
Established by law to ensure order, aesthetics, and environmental harmony in public spaces, BENSSAA serves as the gateway for lawful and effective outdoor communication across the state.
Our mandate is to regulate and standardize the deployment of signages, billboards, and other forms of advertisement in both urban and rural areas, ensuring compliance with best practices and state laws.
"At BENSSAA, we believe that responsible signage and advertising are vital tools for economic development, tourism promotion, and city beautification. We are committed to transparency, efficiency, and innovation, transforming the outdoor advertising landscape in Benue State."
To create a digitally-driven environment where signage and advertisement are structured, compliant, and beneficial to both the government and the private sector.
BENSSAA regulates, standardizes, and monitors all forms of outdoor advertising, ensuring compliance, safety, and visual harmony across Benue State.
We provide a seamless digital workflow for signage permit applications, approvals, renewals, and expirations.
Our system helps monitor and report non-compliant signage with tools for field agents, AI-powered detection, and automated penalties.
Enable field agents to register properties with full KYC and GPS. Gather verified data from the field to build a complete signage database.
With dynamic pricing and integration with e-payment systems, we ensure accurate, secure, and transparent revenue generation.



Don't risk penalties or sign removal. Access the portal to manage your permits, check payment status, and ensure your advertising assets are fully compliant with Benue State regulations.
The official digital hub for compliance, revenue tracking, and permit management of all outdoor advertising assets.
Office:
BIRS Building, PMB 102023 Otukpo Road, Makurdi Benue State.
Email:
info@bessa.ngPhone:
(+234)907533330 (+234)9034345007